Campaign · Kempa Collection
Stay & Play campaign
Golf and lodging package, Park and Villa
- Client
- Kempa Collection
- Medium
- Campaign
- Scope
- Golf and lodging package, Park and Villa
The problem
Fill high-value open dates at two luxury properties during a defined January–February booking window without discounting the stay.
What I did
I created concurrent Stay & Play packages with local golf partners, combining lodging and golf into a higher-value booking offer and activating it through CRM and paid social to drive qualified demand.
Results
- $79,955 booking revenue
- $74,763 net of campaign spend
- 15.4x return on total campaign investment
- $865 CAC
- 6 bookings · $13.3K avg. booking value
- 4.7K website visitors