Press · Palm Springs Life
Charting Her Own Course
Feature
In the press
Palm Springs Life
“A shaky rowboat in the middle of a man-made lake on the grounds of the palatial Kempa Villa estate in Palm Desert.”
- Outlet
- Palm Springs Life
- Type
- Feature
The problem
A flagship Kempa Collection property, Kempa Villa, had an opportunity to generate incremental revenue and brand exposure beyond traditional guest stays by leveraging its proximity to Los Angeles and production-ready setting.
What I did
I positioned Kempa Villa as a premium filming and editorial location, listing it across entertainment-industry scouting platforms and building a dynamic video sales deck for targeted outreach to producers, editors, and location scouts.
Results
- Palm Springs Life cover story featuring Sydney Sweeney
- Kempa Villa credited as the shoot location throughout the editorial
- Established a new high-value, low-impact revenue channel for the property